“SATOYA” tires brand was established since 2005. Our tires are produced on several most reputable and technologically well-equipped plants of Shandong Province in PRC which is one of the most rapidly developing provinces in the country. It covers an area of over 157,000 km2 and has a population of 97,333,900 (the 2nd largest population in China). It has the 3rd highest GDP in the country, and is responsible for 1/9th of China’s GDP. For the past years, Shandong province was listed as one of the most competitive provinces with developed economy in China.


Our enhanced technologies have the ISO 9001 Quality Management System Certificate of Approval in design and development of the tires and TS 16949 Certification. Adoption of Improvement tools and techniques made us one of the most reliable, dependable and trustworthy suppliers in tires industry.
The quality of SATOYA TBR Tires is in full conformity with International Certificates: ISO 9001, STRO-CERTIFICATE, E-MARK, S-MARK, ECE, DOT, REACH and GCC.

We manufacture and sell high quality “SATOYA” brand tires at the very reasonable prices since we cherish our Company’s reputation and are focused on establishment of a long-term and mutually beneficial cooperation. They have deserved unwavering trust among our Customers in Europe, Russia, CIS, China, Eastern and Western Africa, SAR, USA and South America.

Tire labeling

The EU Tire Labeling System Focuses on Three Criteria.

1. Fuel Efficiency


Fuel efficiency is measured by the Rolling Resistance (RR) of tires. Rolling resistance occurs when a round object such as a ball or tire rolls on a flat surface in a steady velocity straight-line motion. It is caused mainly by the deformation of the object, the deformation of the surface, or both.
Additional contributing factors include wheel radius, forward speed, surface adhesion, and relative micro-sliding between the surfaces of contact. It depends very much on the material of the wheel or tire and the sort of ground.



RRC ≤ 4.0
4.1 ≤ RRC ≤ 5.0
5.1 ≤ RRC ≤ 6.0
6.1 ≤ RRC ≤ 7.0
7.1 ≤ RRC ≤ 8.0
8.1 ≤ RRC


Seven classes from G (least efficient) to A (most efficient).
Effect may vary among vehicles and driving conditions, but the difference between a G and an A class for a complete set of tires could reduce fuel consumption by up to 7.5% and even more in case of trucks.

2. Wet Grip


Wet grip indicates the braking performance of tires on wet road surfaces and is related to the safety performance of vehicles. Tires with low rolling resistance have high fuel efficiency, but can have safety problems. This is because tires with low rolling resistance have low adherence to roads when the roads are wet. Accordingly, the European Council requires tire companies to provide information about their tires adherence (or grip) when applying the brakes on wet roads. Seven classes from G (longest braking distances) to A (shortest braking distances). Effect may vary among vehicles and driving conditions, but in the case of full braking, the difference between a G and an A class for a set of four identical tires could be up to 30% shorter braking distance (e.g. a typical passenger car driving at 80 km/h speed this could be up to 18m shorter braking distance). 



3. Noise Level

The exterior noise levels are measured in decibel (dB) and are indicated in three categories (refer to the black bars on the left). More black bars mean that the tires create more road noise.
The intention behind this labelling is to increase both the economic and environmental efficiency of road transport through the promotion of safe, energy-efficient and low-noise tires.


*** Referring to the Regulation (EC) No 1222/2009 of the European Parliament and of the Council of 25 November 2009 it is highlighted that the facts of actual fuel savings and road safety depend on the behavior of drivers, and in particular of the followings:

• Eco-driving can significantly reduce fuel consumption;

• Tire pressure should be regularly checked to optimize wet grip and fuel efficiency performance;

• Stopping distances should always be strictly respected.